Bloomberg Barclays Indices
The Bloomberg studio developed a campaign to introduce Bloomberg’s acquisition of the Barclays index solutions business which included more than 40,000 indices. Among these indices are the most widely used fixed income benchmarks globally.
We developed a series of TV promos and print ads as well as office signage and digital displays for launch events in New York and London.
Work done in Bloomberg Studio
Team: Damian Totman (creative director), Justin Malko (videographer), Lutz Vogel (videographer), Dinah Huntoon (copywriter), Juan David Manotas (art director)